Below is New Zealand’s Monthly Average TV News Viewership for September 2009.
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TVNZ
|
TV3
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| NZI Business | 50,030 | ASB Business | 11,730 |
| Breakfast | 144,860 | Sunrise | 28,670 |
| ONE News Midday | 125,530 | 3 News at Twelve | 33,250 |
| ONE News | 618,080 | 3 News | 371,760 |
| Close Up | 518,970 | Campbell Live | 235,960 |
| Tonight | 153,000 | Nightline | 172,210 |
| Sunday | 529,300 | ||
| 20/20 | 275,470 | 60 Minutes | 358,230 |
| Fair Go | 647,950 | Target | 450,000 |
Source: AGB NMR (Measurement: All people 5 years and over – average daily audience nationwide)
Below are TVNZ and TV3’s television news viewing figures for 8th July 2009, inlcuding Michael Jackson’s memorial broadcasts.
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TVNZ
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TV3
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| Breakfast Memorial Broadcast | 149,310 | Sunrise Memorial Broadcast | 26,720 |
| ONE News Midday | 140,740 | 3 News at Twelve | 48,890 |
| ONE News | 673,490 | 3 News | 466,890 |
| Close Up | 596,580 | Campbell Live | 217,020 |
| Tonight | 233,800 | Nightline | 140,120 |
Source: AGB NMR (Measurement: All people 5 years and over – average daily audience nationwide)
Nightline, the late night news offering from MediaWorks, has taken the number one position for the late evening news, beating TVNZ rival Tonight in total audience share.
In the 5+ audience results for June, Nightline achieved a 22% share, just ahead of Tonight on 21.5%.
TV3 Director of News and Current Affairs, Mark Jennings, said “This is an outstanding result for Nightline, and is a credit to a production team which understands the ideal mix of stories for a late night news programme.”
“Although it’s a great result to win the 5+ audience, key demographics mean more to us such as our target 18-49 year old audience where Nightline dominates even further with a 48% margin – 24% compared to Tonight’s 16.2%,” he added
Nightline also dominates in TV One’s own target audience (25-54) with 23.7% share of audience ahead of Tonight’s 19% share.
Mr Jennings said he was also pleased to see the flagship 3 News continue to lead both the 18-49 and 25-54 year old demographics throughout June.
3 News had a 26% margin lead against One News amongst 18-49 year olds with a 35.4 share, compared to 28.1%
The greatest margin lead was in the South Island where 3 News enjoyed a 42.5% share amongst 18-49 year olds, compared to One News’ 26.1% share.
“3 News is having a stellar year, and continuing to win both 18-49 and 25-54 demographics in June is pleasing, especially at a time when overall television viewership is increasing,” Mr Jennings said, continuing “3 News is enjoying leadership in these key audience groups, driven by excellent metropolitan and South Island performance.”

